Job Description
Apex Digital Innovations is on the hunt for a Senior SEO Specialist to lead our organic growth initiatives in the competitive US market. As a premier technical recruiter and SEO expert, we understand that driving traffic is only half the battle; converting that traffic is where true value lies. In this role, you will be the architect of our search visibility, leveraging cutting-edge technical SEO and data-driven content strategies to dominate SERPs.
You will work in a fast-paced, collaborative environment where your expertise in analytics, keyword strategy, and site architecture will directly impact our bottom line. If you are passionate about the future of search and possess a deep understanding of both on-page and off-page optimization, we want to hear from you.
Why Join Apex?
- Competitive compensation package with equity options.
- Flexible remote-first work culture.
- Access to the latest SEO tools and technologies.
- Professional development and certification support.
Responsibilities
- Develop and execute comprehensive SEO strategies to drive organic traffic growth and improve search engine rankings for key product lines.
- Conduct in-depth technical SEO audits to identify and resolve crawlability, indexing, and site architecture issues.
- Lead keyword research and semantic mapping to inform content strategy and on-page optimization efforts.
- Manage and oversee link-building campaigns, focusing on high-authority domain acquisitions and PR opportunities.
- Analyze complex data using Google Analytics, Search Console, and third-party tools to generate actionable insights and quarterly reports.
- Collaborate with cross-functional teams, including developers, content creators, and product managers, to ensure SEO best practices are integrated into the development lifecycle.
Qualifications
- Minimum of 5 years of proven experience in SEO, with a strong track record of improving organic rankings and traffic for enterprise-level websites.
- Deep technical understanding of HTML5, CSS, JavaScript, and server-side rendering (SSR) to troubleshoot site performance issues.
- Expert proficiency in Google Analytics 4 (GA4), Google Search Console, and tools such as Ahrefs, SEMrush, or Screaming Frog.
- Strong analytical mindset with the ability to interpret data and translate insights into actionable business strategies.
- Excellent written and verbal communication skills, capable of presenting complex SEO concepts to non-technical stakeholders.
- Bachelor’s degree in Marketing, Computer Science, Information Systems, or a related field is preferred.