Job Description
Are you ready to shape the future of the internet? Nexus Digital is seeking a visionary Senior Web3 SEO Specialist to lead our organic growth strategies in the rapidly evolving decentralized ecosystem. As we pioneer next-generation digital solutions, we need a technical expert who understands the nuances of blockchain technology, smart contracts, and the unique challenges of indexing decentralized applications (dApps).
In this role, you will bridge the gap between complex Web3 infrastructure and human search behavior, driving significant traffic and brand authority for our clients. You will work in a high-performance environment that values innovation, transparency, and data-driven results.
Why Join Us?
- Work at the intersection of cutting-edge technology and digital marketing.
- Competitive compensation and equity package.
- Flexible remote-first culture with a San Francisco hub.
Responsibilities
- Strategic Planning: Develop and execute comprehensive SEO strategies specifically tailored to the Web3 and blockchain sectors, identifying high-value keywords and organic opportunities.
- Technical SEO: Conduct deep-dive technical audits of dApps, smart contracts, and decentralized platforms to ensure optimal crawlability, indexability, and core web vitals performance.
- Content Strategy: Collaborate with technical writers and developers to create high-quality, SEO-optimized content that educates the market and drives organic acquisition.
- Link Building: Execute innovative off-page strategies, including building relationships within the crypto community and securing high-authority backlinks in a sensitive regulatory environment.
- Analytics & Reporting: Monitor performance metrics using Google Analytics, Search Console, and Web3-specific tools (e.g., Dune Analytics) to report on ROI and optimize campaigns continuously.
Qualifications
- Experience: Minimum of 5 years of professional SEO experience, with a proven track record of driving growth for complex, technical, or Web3-related websites.
- Technical Knowledge: Deep understanding of blockchain technology, cryptocurrencies, NFTs, and the decentralized web ecosystem.
- Technical Skills: Proficiency in HTML/CSS, JavaScript basics, and experience with SEO audit tools (e.g., Screaming Frog, Ahrefs, SEMrush).
- Problem Solving: Ability to troubleshoot complex technical issues related to dynamic content, server-side rendering (SSR), and JavaScript frameworks.
- Communication: Exceptional ability to translate technical concepts into clear, actionable strategies for diverse stakeholders.