Job Description
The Opportunity:
We are seeking a visionary Senior Digital Marketing Manager to spearhead the digital footprint of the historic 2026 FIFA World Cup. As a pivotal member of the Host Committee, you will drive global fan engagement, optimize search visibility, and craft compelling narratives that unite the world. This is a unique opportunity to leave a lasting legacy in sports marketing and digital strategy.
Why Join Us?
• Work on the world's most anticipated sporting event.
• Collaborate with a world-class team of industry leaders.
• Shape the digital experience for millions of fans worldwide.
• Competitive benefits package and hybrid work model.
Responsibilities
- Develop and execute a comprehensive digital marketing strategy aligned with the 2026 World Cup brand identity and global goals.
- Lead SEO initiatives to maximize organic traffic and visibility for key event pages and fan engagement platforms.
- Manage social media campaigns across major platforms, fostering community growth and interaction.
- Analyze web traffic and user behavior data to optimize conversion funnels and user experience.
- Collaborate with cross-functional teams to produce high-impact content, including video, blogs, and interactive assets.
- Oversee budget allocation and ROI measurement for all digital channels.
- Stay ahead of digital trends and competitor activities to ensure the 2026 World Cup remains at the forefront of innovation.
Qualifications
- 7+ years of experience in digital marketing, with a focus on SEO, social media, and content strategy.
- Proven track record of managing digital campaigns for large-scale events or major brands.
- Expert knowledge of Google Analytics, SEM, and web performance optimization tools.
- Strong project management skills with the ability to manage multiple priorities in a fast-paced environment.
- Exceptional written and verbal communication skills.
- Experience working in a multicultural or international environment is highly preferred.
- Bachelor’s degree in Marketing, Communications, or a related field.